A collaboration
that enhances Puglia
Exploring Federico is presented in collaboration with ARET – Puglia’s Regional Tourism Agency, joining the initiatives officially recognized as high-impact cultural events. This partnership strengthens the bond between the exhibition and the region, helping to promote the cultural richness of Puglia throughout Italy and abroad.
Culture, tourism,
and territorial identity
The exhibition is part of a broader strategy to promote Puglia’s heritage: the story of Frederick II becomes an opportunity to showcase the region’s landscapes, traditions, and beauty through an immersive, multisensory experience. It offers a new way to bring audiences closer to Puglia, blending historical research, innovation, and the storytelling of the territory.
A project
that engages the community
Exploring Federico engages schools, families, institutions, and cultural operators, creating an impact that reaches beyond the exhibition space. The aim is to develop pathways, collaborations, and initiatives that enhance local culture and make Puglia an active protagonist of the project.


